Web video isn’t about perfection;
It’s about connection

Three presentations, or a combination

  • LinkedIn Video Influence

    This presentation reviews Robert Cialdini's book Influence: The Psychology of Persuasion and how to apply each of the 6 principles with video on LinkedIn. In addition, I cover the 4 types of videos people use on LinkedIn along with examples of each. This is the presentation I'm known for most. 

  • Leveraging LinkedIn

    This presentation explores how our LinkedIn profiles are marketing "landing pages," and I cover ways to optimize your profile and how to engage with others on the platform. I give this presentation to students and new LinkedIn users at association meetings.

  • Webcam Charisma

    This presentation moves participants from being credible, to confident, to charismatic on video. Video presence shouldn't be a boring Zoom sessions but rather, an experience and opportunity to exert our influence. This is more about dynamic video presence and covers some of the gear associated with professional virtual meetings. 

Previous speaking events

Digital State Summit

March 19, 2025

Crack the LinkedIn Code

Coming October 11, 2025!

Contact Scott